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| Symbol Mark |
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The letters "L" and
"G" in a circle symbolize the World, Future, Youth, Humanity,
and Technology. Our philosophy is based on Humanity. Also, it
represents LG's efforts to keep close relationships with our
customers in the world.
The logo consists of two elements; the LG letterforms in LG
Grey and the face symbol in the unique LG Red color. Red, the
main color, represents our friendliness, and also gives a strong
impression of LG's commitment to the best. Therefore, the shape
or the color of this symbol mark must never be changed. |
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| Colors for
Signature |
Symbolmark and Logotype
based on positive engraving method The reproduction of LG colors
must be carefully monitored to achieve the highest fidelity
to the original and any modifications could cause misunderstanding
or misrepresentation of the LG identity.
Therefore, it is important to use the colors that are shown
here.
Red(LG Red / Pantone 207C) and gray(LG Gray / Pantone 431C)
are the most recommended, but gold(LG Gold), silver(LG Silver),
and black(LG Black) could be used under certain circumstances.
Appropriate color use is essential for the accurate use of LG's
signatures. |
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